Tanker operator Ardmore Shipping has chosen Sedna as its new email management and team collaboration platform for their global commercial desks, including operations, chartering and commercial finance teams.
According to Ardmore Shipping commercial project manager Ha Eun Ruppelt, the decision to choose Sedna began with the organisation’s commitment to achieving the same high standards of efficiency and operational performance in its commercial activities as it has achieved across its fleet.
“How we collaborate as a team and how we manage our relationships with customers and partners needs to be as efficient and effective as possible. However, we were encountering critical issues with email, in terms of storage space, speed of search and a lack of transparency. We needed a solution that would enable our teams to focus on serving our customers, instead of spending hours each day managing their emails.”
Having investigated providers of alternative systems, Ms Ruppelt explained the decision to choose Sedna was due to their technology and change management services.
“Sedna’s reputation in the shipping industry as an innovative solution to help teams become more efficient strongly aligned with our own vision,” she said.
Sedna chief executive Bill Dobie said “We’re excited that such a respected industry name as Ardmore Shipping is joining the growing community of Sedna users, and we’re looking forward to delivering faster, simpler and more transparent collaboration between Ardmore and its global network of customers, partners and suppliers.”
Ardmore Shipping executive vice president and chief operating officer Mark Cameron will be taking part in the debate: 'What tanker industry leaders did to maintain competitive advantage in 2018. And what they will do in 2019' at the Tanker Shipping & Trade conference later this month.
Ardmore is the second tanker company this year to switch to Sedna. In August 2018, Norden, a Denmark-headquartered operator of more than 300 vessels, consisting of product tankers and dry cargo ships, revealed it would replace email-based transaction management with Sedna software that has instant search functionality, unlimited archiving, programmability and automated tagging.
Business, operational and technical issues impacting the crude, product and chemical tanker trades will be discussed in London at the Tanker Shipping & Trade Conference, Awards & Exhibition, 20-21 November 2018.